Selling Safety Systems Hand Protection gloves has never been simpler. With this branded display stand, Lanzi aims to make it easier to choose the best gloves in its range, while offering an interesting business opportunity to its European partners.
With its RETAIL PACK FOR RETAILER project, Lanzi has strengthened the market for freelancers and end users by providing a special branded display that enables supply and demand to meet more easily.
The display stand has been designed not only to catch the eyes of customers entering a showroom, but also to help them choose the best product on display.
This project will promote retail sales of branded Safety Systems Hand Protection gloves.
Whether it's a countertop or a floor model, the display stand offers customers entering the shop a more satisfying selection experience. Usually there are signs directing people to the various sections to help them find the products they need with greater ease.
When placed in a strategic position, a display can encourage impulse buying, by responding not only to customers’ conscious demand but also to their “latent” demand.
Latent demand indicates the situation where customers come into contact with promotional contents (in this case not on the web but in reality) they might be interested in but at the moment are not the main focus of their purchasing intention.
In this manner it is easier to intercept a customer's every need, optimising sales.
The RETAIL PACK FOR RETAILERS display stand can be personalised by supplying your favourite gloves from the available range, selected from among the top performing products.
As of today, the range of products for the protection of hands and upper limbs exceeds a hundred articles, each of them available in a choice of sizes.
The degree of comfort, the design and innovative materials of Safety Systems Hand Protection gloves are highly appreciated by customers and have a significant impact on worker safety and productivity, all to the benefit of the manufacturing companies.
But that's not all, this solution also meets the needs of unstructured customers for a B2C supply of PPE.
The display stand has been designed not only to catch the eyes of customers entering a showroom, but also to help them choose the best product on display.
As is its style, Lanzi set out to design a display stand that was not only practical and pleasing to the eye, but also sturdy and carefully designed.
The bearing structure is made of welded rectangular tubular profiles with perforated sheet metal inserts.
A lower covering of the base, the crowner and the two sides are made of 3 mm thick DIBOND® aluminium composite sheets, printed in colour.
The display stand is equipped with 15 product hooks, 25 cm in length.
Each display can accommodate about 180 pairs of gloves in standard configuration.
The display stand has been designed to generate valuable business opportunities in the B2B sector for small and sole trader businesses.
Featuring an attractive design aimed at capturing attention, it will be delivered to our European partners fully assembled and with all the products neatly displayed. This means that once they receive it, retailers can use it right away in their store.
End customers will readily be attracted to it as they can choose and try on the gloves with the utmost ease. If you are interested in joining the RETAIL PACK FOR RETAILER project, write to: marketing@lanzigroup.com